Artikel dari Penerbit "Lampung University"

Ditemukan 954 artikel.


PEMASARAN, SIKAP DAN LOYALITAS KONSUMEN AYAM GORENG SAMBAL LADAS MELALUI E-COMMERCE

Oleh: Rosfenda, Siti Meisa, Indriani, Yaktiworo, Nugraha, Adia

This research aims to identify the selected e-commerce platform and assess customer attitudes and loyalty towards the marketing of Ayam Goreng Sambal Ladas (AGSL) products on that platform. This research uses a survey method carried out at the AGSL business center. A total of 75 consumers were selec...

Sumber: Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 13 No. 2 (2025); 153-160

TINGKAT KEPUASAN DAN LOYALITAS KONSUMEN RUMAH TANGGA GULA PASIR MEREK GULAKU DAN GMP DI KOTA BANDAR LAMPUNG

Oleh: Sania, Beta, Adawiyah, Rabiatul, Marlina, Lina

The purpose of the study is to identify patterns of consumption and the factors that affect such patterns, satisfaction and loyalty of household consumers of granulated sugar brand Gulaku and Gula GMP in Bandar Lampung City. This research uses a survey method conducted in 10 supermarkets in Bandar L...

Sumber: Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 13 No. 2 (2025); 145-152

ANALISIS PREFERENSI, POLA KONSUMSI, DAN PERMINTAAN CABAI HIJAU TINGKAT RUMAH TANGGA DI KOTA BANDAR LAMPUNG

Oleh: Pratiwi, Sisilia Putri, Prasmatiwi, Fembriarti Erry, Adawiyah, Rabiatul

The purpose of this study was to analyze preferences, consumption patterns and factors that influence household level consumption of green chilies in Bandar Lampung City.  The research method used is the survey method.  Data collection was carried out in November – December 2023 with a total of ...

Sumber: Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 13 No. 1 (2025); 47-55

COMPARISON OF PRODUCTIVITY AND INCOME BETWEEN CASSAVA FARMERS USING AND NOT USING DOUBLE-ROW CULTIVATION TECHNOLOGY IN SUKADANA DISTRICT, LAMPUNG TIMUR REGENCY

Oleh: Perdana, Aricha Dian, Haryono, Dwi, Lestari, Dyah Aring Hepiana

The objective of this research is to examine the differences variations in cassava productivity between farmers who adopted the technology of double-row cultivation and those who did not, as well as the income derived from cassava farming in Sukadana District. This study was carried out in Muara Jay...

Sumber: Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 13 No. 2 (2025); 121-129

Daftar Isi JIIA Vol. 12 No. 3, Agustus 2024

Oleh: JIIA, Tim Pengelola

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Sumber: Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 12 No. 3 (2024)

PERBEDAAN PENILAIAN PENGUNJUNG KELUARGA DAN NON-KELUARGA TERHADAP ATRIBUT WISATA DAERAH PERBUKITAN DI BANDAR LAMPUNG

Oleh: Nurhanif, Muhammad Daffa, Hudoyo, Agus, Indriani, Yaktiworo

ABSTRACT This research aims to analyse the differences between family visitors and non-family visitors in assessing the importance of the attributes of hilly area tourism and to rank the importance of these attributes. Additionally, it seeks to analyse which performance-related qualities should be ...

Sumber: Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 13 No. 1 (2025); 64-71

PERBEDAAN PENILAIAN ANTARA PENGUNJUNG HARI KERJA DAN AKHIR PEKAN TERHADAP ATRIBUT OBJEK WISATA KAMPOENG VIETNAM DI KOTA BANDAR LAMPUNG

Oleh: Gumay, Muhammad Adhitya, Hudoyo, Agus, Saleh, Yuliana

This research aims to analyze the differences between weekday and weekend visitors to assess and rank the importance attributes of the Kampoeng Vietnam tourist attraction, as well as to identify attributes that need to be improved, and attributes that need maintenance to increase performance. This r...

Sumber: Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 13 No. 2 (2025); 169-177

KERAGAAN AGROINDUSTRI MAKANAN DI DESA MOJOPAHIT KECAMATAN PUNGGUR KABUPATEN LAMPUNG TENGAH

Oleh: Aryogi, Riski Tri, Indriani, Yaktiworo, Nugraha, Adia

This study aims to analyze the performance of food agro-industry.  This research was employed  case study method at D’Lia Foods at Mojopahit Village in Punggur District of Central Lampung Regency. The respondents  were involved the owner and two employees of the agroindustry,  and seven retail...

Sumber: Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 13 No. 3 (2025); 220-227

Cover JIIA Vol.12 No. 4, November 2024

Oleh: JIIA, Tim Pengelola

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Sumber: Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 12 No. 4 (2024)

Tim Pengelola Jurnal Ilmu Ilmu Agribisnis 2024

Oleh: JIIA, Tim Pengelola

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Sumber: Jurnal Ilmu Ilmu Agribisnis: Journal of Agribusiness Science; Vol. 12 No. 4 (2024)